Duke Professor of Law Nita Farahany has documented the growing industry of companies and devices that try to read your intentions, analyze your mind state, and generally get inside your brain. No, really: in her 2023 book The Battle for Your Brain she documents hundreds of instances in which everyone from employers to authoritarian regimes are hoping to use this stuff on us. And now she's looking ahead in a new book to how technology is changing our ability to think at all.
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The Battle for Your Brain (with Nita Farahany)
Her 2023 book revealed that companies (and authoritarian regimes) are trying to get inside your mind, in some cases literally. Now she's turning to what technology is doing to thought itself.
May 28, 2025

The Rip Current
We're in the invisible grip of technology, politics, and our own weirdness. We gotta get better at seeing it.
Hosted by veteran journalist Jacob Ward (correspondent for Al Jazeera, PBS, NBC News, and CNN), The Rip Current is your guide to spotting the hidden forces at work in our lives and getting across them safely.
Each week we speak to experts in the stuff you didn't know was having an impact on your life, from venture capital to racism to the tried-and-true tactics of bullies, and teach you how to see The Rip Current before it sweeps you out to sea.
Read more at TheRipCurrent.com!
We're in the invisible grip of technology, politics, and our own weirdness. We gotta get better at seeing it.
Hosted by veteran journalist Jacob Ward (correspondent for Al Jazeera, PBS, NBC News, and CNN), The Rip Current is your guide to spotting the hidden forces at work in our lives and getting across them safely.
Each week we speak to experts in the stuff you didn't know was having an impact on your life, from venture capital to racism to the tried-and-true tactics of bullies, and teach you how to see The Rip Current before it sweeps you out to sea.
Read more at TheRipCurrent.com!
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